STARZ #TAKETHELEAD
TRANSPARENCY TALKS

Consumer Demand for Diverse Representation

May 18, 2021

STARZ #TAKETHELEAD TRANSPARENCY TALKS

Consumer Demand for Diverse Representation

May 18, 2021

STARZ, in partnership with the ACLU of Southern California, hosts a discussion including new data from UCLA’s Center for Scholars & Storytellers looking at consumer perceptions and demands for diverse, authentic and inclusive media representation. The findings unveil how important it is to audiences to have representation both in front of and behind the camera and show how heavily diversity factors into content selection. The cast of STARZ’s “Run the World” weigh in on the importance of representation and spotlight how the series is set to deliver on consumer’s demand for diverse and authentic content.

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