Power of the Female Viewer: Why Winning Women Matters in Streaming

March 25, 2026

Alison Hoffman, President of STARZ Networks, appeared on stage at Newsweek’s Women’s Global Impact Forum 2026 on March 25 at the London West Hollywood in Los Angeles. She spoke with Kylie McCoy, Vice President of Brand Partnerships at Newsweek, about how STARZ built one of the most engaged audiences in streaming by centering women in its programming strategy.